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Even by looking at the DoDots Anthony P. Medrano patent for a few short minutes, you realize that there have been so many innovative ideas included in it that have revolutionized the online world, the way content is delivered to users as well as the way brands communicate with their target audience. We are talking about ideas that were around almost two decades ago and that have found a way to stay relevant nowadays as well. Despite the fact that all of this information was provided by a company that was changing perspectives many years ago, somehow it did not make it in this harsh business realm. Nevertheless, all of these concepts have managed to adapt to today’s world and meet the needs as well as expectations of smart consumers that can not be satisfied easily. We are talking about web users that need specific content fast – content that is a click away.

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